AI Billions Are Being Burned - Here's What CEOs Really Need

This week’s headlines have been impossible to ignore: tech giants under pressure to balance aggressive AI investment with cost cutting and workforce change.

It’s not a contradiction. It’s the challenge every CEO is grappling with:

How do we reduce cost, stay competitive, and increase productivity while treating people responsibly?

They’re not losing sleep over frameworks or learning roadmaps.

They’re asking: How do we win?

If we want a real seat at the table, we need to show up in their conversation.

The CEO’s lens

Right now, CEOs are under relentless pressure to:

• Deliver growth with fewer people
• Embrace AI without breaking trust
• Protect margins in volatile markets
• Drive productivity without burning people out

They don’t need convincing that AI matters.

They need a clear, actionable plan to use it to deliver business value — while taking their people with them.

This is our moment to lead

As people and transformation leaders, we hold the most important piece of the puzzle:

✅ We know how work actually gets done
✅ We see where duplication and waste hide
✅ We understand what must stay human — and what AI can take on
✅ We can unlock value trapped in outdated roles

We’re not just people leaders anymore.

We’re the co-architects of how our organisations reinvent themselves.

That’s exactly what CEOs are looking for.

How to win their trust

If you want to be the partner your CEO trusts to lead this:

• Lead with impact, not process
• Stop pitching HR projects. Start delivering business solutions
• Show how work is changing — and where AI can deliver cost savings, speed, and scale
• Back it up with data — task-level insight, not abstract skills
• Demonstrate how you’ll protect people while redesigning work

Your CEO is looking for someone to help them make the boldest — and most responsible — bet of their career.

That can be you.

Your next step

If you’re not sure where to start, have a look at our Workforce Reinvention Blueprint.

It’s a practical tool to help you:

• Map where AI can be applied
• Allocate work across fixed, flex, and digital workers
• Build the talent you need for the future — instead of just reacting to the present

Use it to turn your next CEO conversation into a real decision — not just a discussion.

Because this is your moment to lead.

Siobhan 💜